restaurant marketing

Promoting Your Restaurant By Harnessing the Power of Google

Location Based Ad

Google and other search engines are powerful tools that can be used to track down information on just about anything. Often consumers and potential customers will search for restaurants and other places of business through Google, Yahoo! or Bing search engines. Learning to harness the power of Google can dramatically increase your business and brand […]

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How To Draw in Customers To Your Restaurant On “Slow” Days

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Chances are, you pay your rent or mortgage for your restaurant’s location 7 days a week. And yet, you probably only really make money on two or three of the days. Some days of the week, like Tuesday, are simply slower than others and for a small business owner struggling to pay bills and turn […]

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Promoting Your Restaurant Using Social Media To Grow Your Customers Base

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Social media is now one of the most powerful tools in the world. Social media has revolutionized how people interact with each other and society as a whole. From video games to professional networking sites, people now use the Internet to interact. And with the emergence of smart phones, tablets, and ultra portable laptops people […]

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How To Create A Restaurant’s Website That Will Draw In Crowds?

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A website will act as the public face of your company, and remember first impressions are always very valuable. Your website will have to be well-designed, easy to use, and filled with valuable content. You will also need to market your site, conduct Search Engine Optimization (SEO), and use other promotional efforts to make sure […]

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Promoting Restaurants Using Press Release

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Let’s be honest, most people are skeptical about ads and advertisements. After all, you’re only trying to tell them what you think they want to hear. What people do love, however, are genuine articles and stories about restaurants and other businesses. Simply put, a genuine story is more credible than an advertisement. For example, if […]

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How To Promote A Restaurant Using Email Marketing

Email Tracking

Did you know the United States Postal Service is practically bankrupt? While there are many reasons why this once proud service is so close to collapsing under its own weight, one huge reason is the invention of email. Quite simply, most people prefer email to so-called “snail mail.” The same is true for businesses because […]

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Promoting Restaurants Using Direct Marketing

Target

With direct marketing you reach out directly to your customers through mail, email, text, handing out brochures, and other activities that directly engage the customer. Often, direct marketing involves reaching out to people who have been your customers in the past and have left you their contact information. While you could “cold call” people, it’s […]

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Word-of-Mouth Restaurant Promotion – Three Key Strategies For Increasing Sales

Word of Mouth

Word-of-mouth marketing is probably the oldest and ultimately one of the most effective forms of marketing on Earth. Quite simply, it means that people spread “word” of your restaurant or company among their personal network. The simple fact is that people trust friends more than even experts. In fact, one study found that 65% of […]

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