linkedin marketing

How to take charge of your LinkedIn profile

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Your LinkedIn profile will determine whether people manage to find you on LinkedIn and, if they do, whether they decide to connect with you. Given this, it’s worth taking the time to take charge of your profile and ensure that you’re promoting yourself in the best possible way. Your LinkedIn Profile is your online resume. […]

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Targeted advertising with LinkedIn

Are You LinkedIn

For many people LinkedIn is little more than a site for displaying a curriculum vitae. For others, it is a professional social network that allows them to forge business connections. However, it’s easy to forget that it also provides the opportunity to run an advertising campaign targeted at professionals. LinkedIn differs from many other social […]

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Generating Leads With LinkedIn Answers

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Imagine if there was a place where people looking for your specific product or service went and published their need for it? There is such a place, it’s called LinkedIn Answers.Many online marketers who use LinkedIn fail to realize there’s a lead generation gold mine sitting right under their nose, and the name of the […]

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How To Leverage LinkedIn Recommendations

SEO Training

While potential clients, employers and recruiters browse your details on LinkedIn, recommendations from previous clients, employers and colleagues can be one of the most authentic and influential ways of communicating your value.  LinkedIn recommendations are perhaps the most powerful tool on your profile if utilized correctly. They’re especially effective in giving the viewer someone else’s […]

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How To Generate More LinkedIn Leads

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When used correctly LinkedIn can be a powerhouse for lead generation, particularly for B2B’s. This article highlights some of the best ways to generate more leads. Nearly every business wants more leads right? While Facebook has proven itself a great marketing tool for B2C businesses, B2B’s often find it difficult to generate the same results. […]

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LinkedIn Profile: Why You Shouldn’t Treat It Like A Facebook Profile

In of LinkedIn

Many Linkedin users think spending 5 minutes to upload their photo and fill in some basic info is all you need to do to have connection requests rolling in the door..  Your Linkedin profile isn’t like your Facebook profile though. Simply putting enough info so people can identify you is fine on Facebook, because the […]

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