Content Marketing – The Key Inbound Marketing Component

Content marketing is one of the most important forms of marketing for any business, especially in the online world. Content marketing refers to marketing strategies through which you build relationships with potential customers and consumers. Instead of screaming “buy me!,” you offer people helpful and useful information, thereby gaining their trust. If you are looking […]

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How To Improve Your Restaurant’s Sales Using The 3Gs

Marketing can only take you so far. At the end of the day, you also need to have a strong product, which means you need to focus on the 3G’s! The 3 G’s of the restaurant business refer to Great Food, Great Value, and Great Experience. Your goal should be to do a good job […]

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How To Use Facebook To Make Money

There’s no doubt about it, Facebook offers great ways to make money! Wondering how? A great first step is to look at what other people are doing and figure out what makes them successful. After you see what other marketers are doing, you should find ways to improve on their ideas. The trick is finding […]

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Your Guide To Creating Restaurant Advertisements and Promotions

So you want to promote your restaurant but aren’t sure where to go started? Don’t worry! We have written this guide to help you get started! By the end of this article you will have a good grasp on how to advertise and market your restaurant. There are many methods to promoting your restaurant so […]

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Why Is Mobile Marketing Critical To Your Business Survival

Smartphones are becoming near ubiquitous. Even in developing countries and emerging markets smartphones are becoming extremely popular. And in advanced nations just about everyone seems to have a smartphone in their pocket or tablet in their hands. If fact more than half of Americans between the age of 18 and 45 now have a smartphone […]

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Using Mobile Devices to Empower Your Restaurant’s Marketing Effort

Mobile devices are now extremely influential and as such every restaurant owner should consider how they can use the devices to increase business and build up a restaurant’s brand. Targeting mobile devices allows you to get in touch with millions of people. The majority of adults in developed countries, such as the United States, now […]

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How To Use Scarcity to Boost Sales

Markets are all about supply and demand. And where you can create scarcity, you can reduce supply, which under the right circumstances can drive up demand. Marketers use scarcity, or special promotions given within short time frames or in small quantities, to drive up their sales. You need to have good products and a great […]

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Promoting Your Restaurant Using Social Media To Grow Your Customers Base

Social media is now one of the most powerful tools in the world. Social media has revolutionized how people interact with each other and society as a whole. From video games to professional networking sites, people now use the Internet to interact. And with the emergence of smart phones, tablets, and ultra portable laptops people […]

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