September, 2011

Fallacies, Frantic Editors and Fascinating Press Releases

How to out-write your competitors and zoom to the top of the rankings with a Press Release editors WANT to publish… So, you’ve tried every technique in the Competitive Advantage textbook and still can’t get to that No#1 spot in Google? Here’s a trick to outrank the leader, no matter how competitive the keyword… If […]

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The Good, the Bad and the Indifferent Social Media Channels

With as many social media networks as Elvis impersonators these days, how do you know which ones are right for you? And like Elvis impersonators, some social media channels are definitely worth their weight in gold, a couple are niche performers that appeal to a particular audience, while others try hard but just don’t hit […]

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How to Out Wit, Out Rank and Out Run Your Competition

Nowhere is competition for the business buck more fiercely fought for than online, but there is plenty you can do to out play your opponents… The online business community is a very strange animal indeed. Look at it this way: on one hand you have household names like Coca Cola, Nike, Bloomingdales, Sony et al […]

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