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Location-Based Mobile Marketing Helps You Build Relationships with Customers

Location-based marketing (LBM) has quickly emerged as one of the best forms of marketing in the world. LBM uses global positioning technology, usually linked with a smartphone, tablet, or car’s navigation system, to track where your customers are at and then offer them relevant promotions, information, etc. when they are near your store or business […]

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Email Marketing – Getting Your Emails Read!

Email has all but replaced snail mail. The hyper quick, usually reliable medium allows people to near get in touch all with the click of a button. And now businesses can quickly send coupons, info, promotions, and other enticing things to potential customers. Due to its low costs and solid rate of returns, email marketing […]

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Content Marketing – The Key Inbound Marketing Component

Content marketing is one of the most important forms of marketing for any business, especially in the online world. Content marketing refers to marketing strategies through which you build relationships with potential customers and consumers. Instead of screaming “buy me!,” you offer people helpful and useful information, thereby gaining their trust. If you are looking […]

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How To Use Facebook To Make Money

There’s no doubt about it, Facebook offers great ways to make money! Wondering how? A great first step is to look at what other people are doing and figure out what makes them successful. After you see what other marketers are doing, you should find ways to improve on their ideas. The trick is finding […]

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How To Use Scarcity to Boost Sales

Markets are all about supply and demand. And where you can create scarcity, you can reduce supply, which under the right circumstances can drive up demand. Marketers use scarcity, or special promotions given within short time frames or in small quantities, to drive up their sales. You need to have good products and a great […]

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The Five Steps To Managing Your Online Reputation

If you are going to build an online reputation then you should draw up a strategy plan and outline the specific actions you need to take. With careful planning you can craft your online reputation to create a concrete brand and to deliver a specific message. You will have to build an image and deliver […]

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Why Social Mobile Marketing Is A Must For Any Business

Social media is the future of the Internet. Some respected experts even think that we may eventually start doing most of our searches on social sites instead of through search engines. Google certainly seems to be preparing for that with Google Plus. Social media is popular on both traditional computers and mobile devices like smartphones […]

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